Does Your Website Create a Great First Impression?

Every small business needs a Website, and first impressions are important.

Your prospects - just like you - experience the world through their eyes first. It only takes a few seconds after someone arrives on your Website to determine whether they trust you enough to stay and learn more about you, your company, product, solution, and/or service. Having a professional, comprehensive Website is important for pretty much every new business.

Here are a few steps for creating your first small business Website.

• Have a Goal - Determine the primary purpose of your Website. 

• Decide (and purchase) your Website domain name.

• Select a secure and reliable Web host.

• Build your Web pages.

• Set up your payment system (if applicable).

• Test and publish your Website.

• Promote your Website on social media/search engines.

• Maintain and update your Website.

Design tips for your small business Website.

• Before you even begin to create your new business Website, you should have your brand elements such as a logo, colors, fonts, images, etc.

• Branding should be professional and consistent on your Website.

• Keep it simple with an easy-to-navigate and clean Website design.

• Google should be able to find your Website easily.

• Think mobile-first and mobile-friendly.

• Showcase your products and services.

• Create content that attracts potential customers.

• Update your Website with useful and current information.

• Your contact details should be easily visible.